SocialDueDiligence_all_Waste copy.png
SocialDueDiligence_all_Waste copy.png

SOCIAL DUE DILIGIENCE Process


DESIGN PROCESS

SCROLL DOWN

SOCIAL DUE DILIGIENCE Process


DESIGN PROCESS

We chose four beverage  companies who released financial reports and annual CSR (Corporate Social Responsibility) reports sharing their progress.  Then, set up our purpose for this data visualization and categorized and cleaned data for later visual design usage. 

We chose four beverage  companies who released financial reports and annual CSR (Corporate Social Responsibility) reports sharing their progress.  Then, set up our purpose for this data visualization and categorized and cleaned data for later visual design usage. 

This series of visualizations is meant to be presented as a scroll down series. Taken altogether, you begin to see that the money you make investing might not be the only thing you want to take into account when thinking about the overall impact of each company over time.

The visual takes the viewer from investment, through the manufacturing process, beginning to see images of the earth and the people on it.

  • Our point, captured in the title, is to show that the social and environmental impact of companies is important to think about when deciding where to invest, or how to analyze a company.

  • When we shifted away from B-Corps to public corporations, we still wanted to capture social impact.

  • This series allowed us to do that, although finding the data was definitely a challenge!

    • CSR reports are not standardized and companies can report on any indicators they pick

    • Another thing we learned is that many companies are happy to report on percentage improvement, but finding hard/actual numbers was much harder and some of the companies were much less transparent about those numbers, leading us to find them from other sources.

Color Revision


The purpose of this version is to practice deeply focused attention to color choices in data visualization, as well as practice listening to and incorporating feedback into my color choice.

Color Revision


The purpose of this version is to practice deeply focused attention to color choices in data visualization, as well as practice listening to and incorporating feedback into my color choice.

FINAL VERSION

In this practice, it's not merely about the visual and data. It also relates to how users access your information and understand the content. Based on the feedback I got from 7 users, I changed the color and a bit design to make information design more accessible and user-friendly.    

I really enjoyed in this project during the process of trying to understand different people's perspectives of color and the digestibility of the data visualization. I would love to explore the conversation with anyone if you are interested to discuss the information accessibility design with me.